Director, Product Strategy EMEA Central
ServiceNow · Munich, de
onsitefull-time10+ years
posted 1d
This is one of the most consequential roles at ServiceNow. You will sit at the intersection of our most important enterprise customers, our field leadership, and our product organization—translating what’s happening in the field into how we build, sell, and deliver the platform. You are the connective tissue between customer reality and company strategy.  This role demands someone who can earn trust at the C-suite level on a Monday, brief a GM on roadmap trade-offs on a Tuesday, and coach a field team through a high-stakes deployment on a Wednesday. You will work across Product, Customer Success , Partner, and the BUs—orchestrating resources with a sense of urgency and a bias toward customer outcomes.  What You’ll Do: Customer Engagement  Engage directly with C-suite executives and transformation stakeholders at our most strategically important enterprise accounts  Drive functional and domain-specific conversations that move customers from intent to action  Work with customers to define use cases and map them to a platform-level strategy—not just point solutions  Identify and escalate poor experiences before they become churn risks, and own the resolution path  Orchestrate the post-sale deployment and adoption motion for high-value customers—bringing the full weight of APEX, CEG, and our Partner ecosystem to bear on customer outcomes at scale  Field Leadership  Advise field leadership on how to sequence and prioritize across their account portfolios  Drive pipeline at scale when needed, using one-to-many approaches across large account sets  Stay closely engaged in high-momentum accounts—advising internal teams and helping sustain deal velocity through close  Surface what’s landing (and what isn’t) in the field to sharpen competitive positioning and sales plays  Enable and activate the field to orchestrate across ServiceNow’s full resource network, ensuring customers reach successful deployment and measurable outcomes  Product & Platform  In collaboration with GMs, identify high-value cross-workflow opportunities and advocate for their prioritization on the roadmap  Feed unfiltered customer and field signal into roadmap and platform evolution through a structured, repeatable framework  Orchestrate APEX product and engineering resources into customer engagements when the moment calls for it  Surface opportunities for FDE engagement and flag potential partnership and M&A signals  Contribute to the evolution of unified pricing and packaging—including the development of outcome-based pricing models informed by market feedback  In partnership with APEX Strategic Program Management and BU Leadership, drive post-acquisition GTM integration  10+ years in enterprise software—spanning sales, customer success, product strategy, or business development at scale  A proven track record of operating at the C-suite level with genuine credibility in digital transformation and platform conversations  Deep fluency in agentic AI, automation, and platform-led growth motions  Experience navigating complex, matrixed organizations—and getting things done across them anyway  Strong instincts for when to escalate, when to coach, and when to get out of the way  Comfort moving between strategic altitude and operational detail without losing effectiveness at either  Experience working across post-sale, product, and GTM functions—not just one of them  Willingness and ability to travel up to 50%