Regional Sales Manager Western Canada

To meet or exceed the revenue targets set by the National Sales Manager  Implement national sales priorities within the region, aligned to premium brand positioning and business growth. Create and own budgets and expenditures for the region to facilitate sales development Deliver against regional revenue, margin, and market share targets. Identify regional and local growth opportunities across distribution and trades. Tailor go-to-market approach based on regional dynamics and dealer base Implement regional marketing spends to enforce national and regional directives. Consult and build regional promotions and sell through initiatives to grow awareness. Execute and own demand planning and forecast monthly, quarterly, annually. Manage day-to-day relationships with regional sales team, key regional distribution networks  and dealers. Lead and promote jobsite visits, product demonstrations and distributor events. Partner with marketing on regional events, trade shows, and training sessions. Execute contracts and agreements at dealer level to secure future business  Set clear activity and performance expectations incl. customer visits, demos and conversions, pipeline development. Promote and execute forward planning of promotions, buying windows and booking orders and main seasonal driver events Completed Diploma or Degree preferably Business, Marketing or 5–10+ years of sales experience in Power tools, industrial products, construction supplies, or similar categories. In-depth knowledge of the multi-level distribution flow, the intricacies of the customers involved Product knowledge of power tools and accessory products in the hardware industry an asset Proven experience in managing, motivating, and developing a sales team Strategic thinker with strong execution of national sales strategies Active participant of change management, continuous improvements and best practices execution and development Strong computer skills: Excel, PowerPoint, Word, SAP/CRM experience an asset Job location: Western Canada with some overnight travel required, up to 35% travel.